01 / The customer decision
Start with the information the visitor needs.
Similar treatment names can mean different things to different customers. Explain the distinction, duration or price factors your business actually uses so visitors can ask about the right option.
If a final price depends on a consultation, say so clearly. The website should present the business's real pricing policy and should not imply that an appointment or treatment outcome is guaranteed.
02 / A practical content plan
A service and price list customers can understand: a useful starting structure.
This is an example content plan for discussion. It describes information to organise, rather than an automatic promise that every feature or section is included.
Service categories
Organise the choices in language your customers recognise.
Price and inclusions
Explain what the listed price covers and any client-confirmed consultation conditions.
Visit preparation
Answer the practical questions relevant to the services offered.
Appointment enquiry
Link to the agreed contact route or an existing booking provider supplied by the salon.
03 / Choose by the work required
Check the fit before choosing a package.
- Use supported CMS
- Service descriptions and published prices need routine updates.
- Review the content size
- Many services or outlets may require a larger agreed structure.
- Discuss separately
- Live appointment availability, deposits, staff schedules and booking software are additional systems.
04 / Promotional packages
A clear scope at each price.
| Scope | Price | Content editing | Next step |
|---|---|---|---|
| 1 landing pageLanding page | $100 | No CMS | Discuss $100 scope ↗ |
| 5 pagesBusiness website | $150 | No CMS | Discuss $150 scope ↗ |
| 5 pagesWebsite with CMS | $200 | Supported CMS editing | Discuss $200 scope ↗ |
| Up to 10 pagesCMS + programmatic SEO | $300 | Supported CMS editing | Discuss $300 scope ↗ |
| Up to 20 pagesSEO-friendly website + pSEO | $400 | Discuss editing requirements | Discuss $400 scope ↗ |
These are promotional website packages. They are separate from the standard website packages. The ten- and twenty-page limits include the shared website pages; they are not extra pages added on top.
I agree page types, source content and functionality before work starts. Payment, delivery, domain, hosting, revisions and support arrangements should be confirmed with your project scope. No recurring service, advanced integration or unlimited future work is implied by the page count.
05 / Prepare a useful brief
What to send with your enquiry.
- Approved service names and descriptions.
- Current prices and the conditions attached to them.
- Verified staff information and business images.
- The appointment enquiry or existing booking destination.
Public website links and a description of your needs are enough to start the discussion. Share account access through an appropriate invitation when needed; do not put passwords in an enquiry message.
06 / Before you decide
Questions about this website scope.
Is a booking system included?
No live calendar or deposit workflow is assumed. Tell me which provider you already use or what you need.
Can prices vary after consultation?
The page can explain your actual policy when you supply the wording and conditions.
Can staff update the list?
List the editing tasks so the supported CMS fields and access can be agreed.

