01 / The customer decision
Start with the information the visitor needs.
The food choice is only part of a catering enquiry. The event date, guest count, location and service format can change what the business can provide. A useful website explains those requirements before contact.
Menu updates also need a clear owner. Publish only current packages and business-confirmed conditions, and distinguish an indicative menu presentation from a confirmed booking or order.
02 / A practical content plan
Turn catering menu browsing into a useful quote brief: a useful starting structure.
This is an example content plan for discussion. It describes information to organise, rather than an automatic promise that every feature or section is included.
Event fit
Explain the actual catering formats and event types served.
Menu comparison
Present package contents, approved pricing and relevant conditions in a readable structure.
Practical requirements
State minimum pax, lead time or delivery conditions only when supplied and confirmed.
Quotation checklist
Ask the organiser to prepare date, guest count, venue and service requirements.
03 / Choose by the work required
Check the fit before choosing a package.
- Use an enquiry website
- Your team confirms availability and pricing before accepting the event.
- Use supported CMS
- Menu descriptions and package information change regularly.
- Discuss a larger system
- Online ordering, automatic pax calculations, payments and logistics tools need separate scope.
04 / Promotional packages
A clear scope at each price.
| Scope | Price | Content editing | Next step |
|---|---|---|---|
| 1 landing pageLanding page | $100 | No CMS | Discuss $100 scope ↗ |
| 5 pagesBusiness website | $150 | No CMS | Discuss $150 scope ↗ |
| 5 pagesWebsite with CMS | $200 | Supported CMS editing | Discuss $200 scope ↗ |
| Up to 10 pagesCMS + programmatic SEO | $300 | Supported CMS editing | Discuss $300 scope ↗ |
| Up to 20 pagesSEO-friendly website + pSEO | $400 | Discuss editing requirements | Discuss $400 scope ↗ |
These are promotional website packages. They are separate from the standard website packages. The ten- and twenty-page limits include the shared website pages; they are not extra pages added on top.
I agree page types, source content and functionality before work starts. Payment, delivery, domain, hosting, revisions and support arrangements should be confirmed with your project scope. No recurring service, advanced integration or unlimited future work is implied by the page count.
05 / Prepare a useful brief
What to send with your enquiry.
- Current menu packages and approved prices.
- Confirmed minimums and service conditions.
- The details your team needs to quote an event.
- Your preferred quotation contact route.
Public website links and a description of your needs are enough to start the discussion. Share account access through an appropriate invitation when needed; do not put passwords in an enquiry message.
06 / Before you decide
Questions about this website scope.
Does the site calculate the final event price?
An automatic calculator is not included by default. Pricing logic needs to be supplied and separately scoped.
Can visitors make a confirmed booking?
An enquiry does not confirm availability. A booking system and its operational rules are separate requirements.
Can package details be edited?
Describe the menu fields your team needs to maintain so supported CMS editing can be agreed.