01 / The customer decision
Start with the information the visitor needs.
Images become more useful when the business explains the type of work, relevant constraints and what was actually included. Publish only project details and images the business is entitled to use.
An expanding gallery needs a content model. A few images within a page differ from individual project pages, category filters or a large archive. Decide how new material will be added before choosing the package.
02 / A practical content plan
Connect project images with an enquiry brief: a useful starting structure.
This is an example content plan for discussion. It describes information to organise, rather than an automatic promise that every feature or section is included.
Work categories
Explain the actual services and project types offered.
Project context
Pair approved images with factual scope and useful descriptions.
Process information
Describe how the business handles initial enquiries and the information needed to discuss a job.
Quotation brief
Help the customer prepare property type, work scope and timing requirements.
03 / Choose by the work required
Check the fit before choosing a package.
- Start with five-page CMS
- A small agreed gallery and supported content updates cover the need.
- Review more pages
- Individual project stories or several services need their own substantial pages.
- Discuss separately
- Filtering, large archives, automatic image processing and quotation tools need defined implementation scope.
04 / Promotional packages
A clear scope at each price.
| Scope | Price | Content editing | Next step |
|---|---|---|---|
| 1 landing pageLanding page | $100 | No CMS | Discuss $100 scope ↗ |
| 5 pagesBusiness website | $150 | No CMS | Discuss $150 scope ↗ |
| 5 pagesWebsite with CMS | $200 | Supported CMS editing | Discuss $200 scope ↗ |
| Up to 10 pagesCMS + programmatic SEO | $300 | Supported CMS editing | Discuss $300 scope ↗ |
| Up to 20 pagesSEO-friendly website + pSEO | $400 | Discuss editing requirements | Discuss $400 scope ↗ |
These are promotional website packages. They are separate from the standard website packages. The ten- and twenty-page limits include the shared website pages; they are not extra pages added on top.
I agree page types, source content and functionality before work starts. Payment, delivery, domain, hosting, revisions and support arrangements should be confirmed with your project scope. No recurring service, advanced integration or unlimited future work is implied by the page count.
05 / Prepare a useful brief
What to send with your enquiry.
- Project images with publication rights.
- Factual descriptions of the work shown.
- The gallery updates your team needs to make.
- The information needed for a new job discussion.
Public website links and a description of your needs are enough to start the discussion. Share account access through an appropriate invitation when needed; do not put passwords in an enquiry message.
06 / Before you decide
Questions about this website scope.
Does CMS mean unlimited project pages?
No. Page count, content collections and layouts are agreed as part of the package scope.
Can I use before-and-after images?
Use approved images with accurate labels and context; do not imply work or outcomes that the business cannot substantiate.
Can the site quote renovation work automatically?
A quotation engine is separate. The starting point is useful information and a route to discuss the job.

